Special OPS
Digital Campaign for Reidar Mester and David Kaltenbach’s product launch on ‘Special Ops’ at San Gimignano Berlin.
Digital Campaign, Reidar Mester w/ David Kaltenbach ‘Special Ops’, San Gimignano Berlin (…)
further links: reidarmester.com davidkaltenbach.com bplus.xyz
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The digital campaign Reider Mester Special Ops was designed by CTP – Conversation Taking Place in collaboration with architect and designer Reidar Mester. This project accompanied the launch of his conceptual exhibition Special Ops, merging digital identity with spatial experience.
The campaign was shaped by the exhibition’s core themes: systems, modularity, and coded aesthetics. We translated these into a cohesive visual language that could extend from physical space into digital platforms.
Using graphic systems inspired by military formats, schematics, and strategic typography, we created a digital environment that mirrored the logic of the work. Layouts, animations, and color fields were built with a sense of control and progression.
The project included a microsite, motion elements, and exhibition visuals. Each piece worked in harmony to reinforce the tone of Special Ops. This created a multi-platform presence that supported the viewer’s experience both online and on-site.
The campaign was not only functional—it also expanded the spatial narrative into a broader audience context. Through structured content drops and clear pacing, the identity unfolded like a mission file, aligning with the artist’s conceptual direction.
CTP specializes in building digital identities that hold and communicate artistic intent. Whether the goal is to amplify an exhibition or develop a long-term presence, we design with care, clarity, and collaboration.
If you're looking for a partner to build a digital identity for artists or cultural exhibitions, we offer a process rooted in strategy and form.
As an independent graphic design studio in Berlin, we collaborate with artists and institutions who value precision, research, and tone. Learn more about our work on CTP’s homepage.
To view the full digital campaign Reider Mester Special Ops, visit reidermester.com and explore the project live.
Digital Campaign for Reidar Mester and David Kaltenbach’s product launch on ‘Special Ops’ at San Gimignano Berlin.
The typeface being a custom designed element revealing a much more detailed perspective on how the objects are made, just as much as, revealing a hidden humorous touch inherited by the designers creations.